34.6 C
Sunday, January 19, 2020

AS Roma sign deal to make Nigeria it’s first African partner

Italian giants, AS Roma have signed an agreement with the Nigeria Football Federation (NFF) to become their first African partner.

Roma won the hearts of Nigerian fans after announcing it was backing the Super Eagles at last year’s World Cup in Russia when Italy failed to make the finals – and when it launched a Pidgin Language Twitter account back in March.

Pidgin is spoken by an estimated 75m people in Nigeria, with additional speakers across West and Central Africa.

This three-year partnership will see Roma and the NFF collaborate together on and off the pitch, with one long term objective being for the club to play an exhibition match in the country, according to the Italian outfit.

“We are excited about this unique partnership with AS Roma,” NFF President Amaju Pinnick said.

“We have put in a lot of work to move our federation into a globally recognised space and the fact that Roma chose to partner with Nigeria over any other federation in Africa is an indicator of how much respect our brand and this country has in the world of international football.”

The two parties will work on a number of projects – led by AS Roma – from football, business and media expertise to offering the NFF technical and operational support and advice in the areas of youth coaching, player development, football administration and digital media best practices.

“This formal partnership is the natural evolution of the great relationship between the NFF and Roma that began when Roma announced that with Italy absent from the 2018 World Cup, we would be supporting Nigeria,” says Paul Rogers, Head of Strategy at Roma.

“Roma’s digital team began working with the Super Eagles in 2018 on their social media coverage of the World Cup and earlier this year, we again worked with Nigeria during the Africa Cup of Nations.

“Through our unique use of social media, and initially using the hashtag #ForzaSuperEagles, we’ve developed an incredible and fun rapport with Nigerian football fans, media and celebrities.

“Jim Pallotta [club president] has made no secret of his wish to see Roma play a match in Nigeria as a thank you to the Nigerian fans for the support they have shown us and it would be great if through this partnership, we can make that happen.”

Three-time Italian champions Roma have enjoyed ties with a number of African players in their ranks in recent years.

They include Nigerian trio Umar Sadiq, Adewale Wahab and Akande Ajide; Pierre Wome (Cameroon), Sammy Kuffour (Ghana), Mehdi Benatia (Morocco), Gervinho (Ivory Coast) and Seydou Keita (Mali).

Current members of Roma’s squad include Guinea’s Amadou Diawara and Senegal’s Moustapha Seck, while Nigerian Umar Sadiq and Senegalese Keba Coly are both out on loan.

Leave a Reply

Leave a Reply

Leave a Reply

Latest News

South African man shoots his wife, son and mother then himself

The Secunda community in South Africa is reeling in shock after a man Carel Naude, shot his wife, their disabled child, his own mother...

Museum in Benin rep. celebrates return of stolen artifacts from France

More than two years after France promised to return colonial-era treasures to their African homes, Benin — ostensibly the first recipient of the groundbreaking...

Suspense in Guinea-Bissau as Supreme Court calls for clarification of presidential vote result

The outcome of Guinea-Bissau’s presidential election was thrown into doubt on Friday after the Supreme Court called for a clarification of the tally hours...

Eastern Libya halts more than half the country’s oil output

Eastern Libya ports controlled by commander Khalifa Haftar, who is trying to seize the capital Tripoli, are shutting down oil exports, slashing national crude...

Details of Zimbabwe vice president’s nasty divorce exposes luxurious life of elites

Zimbabwe is gripped by the explosive details of charges being made in the divorce of First Vice President Constantino Chiwenga and his wife Marry...

Ethiopia mega dam to be filled ‘within seven years’

Ethiopian ministers have said the country will fill up the Grand Renaissance Dam over a period of "between four to seven years" despite Egypt's...

UN says 14 killed in an attack on Fulani village in Mali

Fourteen people were killed and two wounded on Thursday in an attack on a Fulani village in central Mali, according to the UN, in...

Kipchoge to go head to head with Ethiopia’s Bekele in London Marathon

Eliud Kipchoge and Kenenisa Bekele, the only men to go under two hours, two minutes for the marathon, will go head to head over...

‘I caught HIV on a one-night stand and now I want to warn you’

A Kenyan woman who was infected with HIV is speaking out about the risks of getting infected after she became HIV-positive following a one-night...

Thousands of Jammeh supporters rally in Gambia, call for his return

Thousands of supporters of The Gambia's former leader Yahya Jammeh have demonstrated on the outskirts of the capital Banjul, demanding his return from self-exile. The protest on Thursday came...

More Articles Like This

- Advertisement -
%d bloggers like this: